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Introduction
Experience Design Company, Imagination, guided by its purpose to inspire and nurture human imagination, encountered a critical obstacle on its growth trajectory—a lack of structured learning and development resources for its global workforce. This challenge was exacerbated by the operational constraints faced by Imagination's dedicated global People team.
Challenges
Imagination's global studios necessitated a robust learning framework to empower its diverse workforce. However, the absence of a structured system hindered talent development and alignment of learning outcomes with organisational goals.
About Imagination
The solution with 5Mins.ai
In response, Imagination implemented 5Mins.ai—a transformative solution renowned for its ease of implementation and management. The platform's pilot phase yielded impressive results:
- Users engaged with an average of 20 lessons each, boasting a remarkable 92.2% completion rate.
- 100% of users lauded the platform's user-friendly interface.
- 83.3% of users expressed satisfaction with the quality of instructors and lessons.
As a result, 5Mins.ai was rolled out to Imagination. The platform was not just about content delivery; it was designed to engage users through gamification and track completion rates effectively, making it a highly effective platform for learners. All the while making it simple for the Imagination team to manage their team's learning and development, without the need for heavy admin.
As Imagination has continued to grow globally its usage of 5Mins.ai has also evolved over time, now becoming a key part of their employees' growth and development.
Key results from pilot
100%
Users liked the platforms user-friendly interface
83.3%
92.2%
Lesson completion rate
Integration with Organisational Goals
One of the standout features of 5Mins.ai is its ability to align with Imagination's Objectives and Key Results (OKRs) and feedback cycles. By incorporating a skills-based system, the platform ensures that employee development directly contributes to strategic objectives—a sentiment echoed by Jo-mandi Templeton, Head of Employee Experience.
The People team also leveraged 5Mins.ai to address a critical gap in manager training. The platform facilitated tailored content on goal setting, OKRs, and team management, culminating in Imagination’s GrowForward program. This initiative has been pivotal in enhancing leadership capabilities and fostering a cohesive management approach within Imagination.
“The whole idea is to have it integrated with our OKRs, and our continual feedback cycle, with what we call GrowForward. This is our feedback cycle system we’re launching, and 5Mins is very much a part of that” - Jo-mandi Templeton, Head of Employee Experience.
This initiative is crucial in bridging the knowledge gap amongst managers, helping mould their approach to leadership, and setting them up for success.
“There was a gap within the business to what do we see as a manager? And what do people expect a manager to be and be able to do? So, 5Mins has helped us to upskill our managers into those types of capabilities.” - Jo-mandi Templeton, Head of Employee Experience.
Impact and Future Outlook
Initially adopted to efficiently distribute learning content, 5Mins.ai has evolved into a cornerstone of Imagination's employee and manager development cycle. Today, it plays a pivotal role in fostering a culture of continuous learning and development within the organisation—a testament to Imagination's commitment to inspire and nurture human imagination.
Conclusion
Imagination's strategic adoption of 5Mins.ai exemplifies its dedication to human-centric growth and development. By embracing innovative solutions and aligning learning initiatives with organisational goals, Imagination has cultivated an environment where talent flourishes, paving the way for sustained success and imagination-driven innovation.
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